Nov 25 ,2014
Chris and Shari, our founders, attended the 15th Annual Latin Grammy awards last week in Las Vegas. They were there to scope out the event as part of a top secret marketing project for one of GSG’s clients.
The event was more of a concert than an awards shows with lots and lots of cool performances, and a few awards thrown in.
The after party was where the real brand activations started with lots of placement for 7-Up, Loreal, and McDonald’s. Good stuff, but here at GSG we have some great ideas cooking as well!